Nature Collectibles - Collect&Conserve

Porini Foundation
Published: 26 September 2022
Last edited: 27 September 2022
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IUCN together with the Swiss PORINI Foundation launched NatureCollectibles (NCs), a new and innovative way to make biodiversity assets tradeable. NCs are digital representations of a species connected to a real-world nature conservation project. They are written to Porinis zero-carbon blockchain where they cannot be copied or multiplied, making them unique and tradeable, like a piece of art.

We invited 8 protected and conserved areas (PCAs) from 6 continents to present their work at the first African Protected Areas Congress in Kigali and developed a mobile app where these digital twins can be collected and traded. People can now take part in ongoing conservation action.

We collected over 16’000 USD in the first 2 months and any user can see on the APP that 100% of his contribution is sent to the PCA.

In October, we will launch the next collection featuring 8 species from 8 PCAs in Madagascar and over the next 5 years, a total of 512 species in 64 different collections will be added.


Central America
East and South Africa
North and Central Asia
South America
West Asia, Middle East
West and South Europe
Scale of implementation
Forest ecosystems
Freshwater ecosystems
Grassland ecosystems
Pool, lake, pond
Temperate deciduous forest
Temperate evergreen forest
Tropical deciduous forest
Tropical evergreen forest
Tundra or montane grassland
Access and benefit sharing
Connectivity / transboundary conservation
Local actors
Outreach & communications
Protected and conserved areas governance
Protected and conserved areas management planning
Science and research
Species management
Sustainable financing
Other theme
net-zero Blockchain
new technologies
Species Conservation and One Health Interventions
Species Status Assessment
Species Monitoring and Research
Species Conservation Planning
One Health
Good governance of landscapes
Land and Forest degradation
Loss of Biodiversity
Sea level rise
Ecosystem loss
Lack of access to long-term funding
Lack of alternative income opportunities
Lack of technical capacity
Sustainable development goals
SDG 8 – Decent work and economic growth
SDG 13 – Climate action
SDG 14 – Life below water
SDG 15 – Life on land
SDG 16 – Peace, justice and strong institutions
Business engagement approach
Direct engagement with associations
Indirect through consumers


Seychelles | Mexico, Colombia, Mongolia, Rwanda, Lebanon, Bermuda, Switzerland
Show on Protected Planet


Underfunded conservation action in different areas has always been a real challenge, that only got even more difficult during the pandemic.

Blockchain in combination with an innovative approach to collect and trade digital twins of real-world conservation species allows protected or conserved areas to raise funds across legal borders and communities and to support high level conservation work with recurrent funding.

100% of the collected funds (first sale) are immediately sent over the blockchain to the conservation actor, normally the organization responsible for the PCA or doing the conservation work for the PCA authority.

All cards are limited to 500 NCs per PCA, so collectors can buy cards and when all cards are sold, the collector can resell his card at a higher price (rarity). The collector gets 50% of the new selling price, which can be more than he paid, so his initial payment can turn into a investment and the other 50% of every resale are supporting nature conservation work.


Over the next 5 years, 512 protected or conserved areas will benefit from a total of 64 collections of NatureCollectibles.

How do the building blocks interact?

We combined all the building blocks in one mobile app and used blockchain technology as underlying technology feature. This allows us to create a innovative solution for Nature Conservation which is playfull and simple to use. The App allows the protected or conserved areas to show their conservation work to a global community and to connect to a new audiance of collectors in the crypto space. Trading NCs or other biodiversity assets on blockchain is generating recurrend funding for 512 PCAs participating in 64 collections around the world. 


Protected or conserved areas are traditionally showing their threatened species and natural marvels to tourists, but many PCAs cannot generate sufficient funds to continue their vital conservation work. NatureCollectibles is a innovative and simple way to collect funds for these areas, even if the conservation work is not done for a emblematic species or the PCA cannot be visited by tourists.

Porini Foundation is a specialized charity at the crossroads of nature conservation and blockchain and wants to combine the advantages of both communities. A digital twin of a real world species which can be traded over a zero-carbon blockchain allows a PCA to collect non-ear-marked funding from naturalists and blockchain collectors to cover basic needs of their conservation work.

Blockchain allows full transparency, so if a collector buys a new card, he can immediately see that his money is accounted for in the PCA-wallet on blockchain. As only the PCA has access to their wallet, this guarantees that 100% of the collected money goes to the PCA.

NatureCollectibles is open to all protected areas showing interest and working at the highest standards of biodiversity protection.

New Collections are launched on a regular bases, please get in contact with Porini Foundation for more details on how to participate.



We have been talking about how important it is to innovate during the COVID crisis and we are happy to be early adopters of this innovative technology, we named it – Next-Gen Conservation”, says Dr. Nirmal Jivan Shah, CEO Nature Seychelles


Selling a digital twin of a conserved species over the blockchain to naturalists and crypto collectors allows recurrent and non-ear-marked funding for protected and conserved areas, especially as funding for conservation is not always easy and that protected or conserved areas, as the COVID-19 pandemic showed, can quickly lose a great part of their budget and revenue, especially those relying on touristic income.

With NatureCollectibles, IUCN and Swiss based Porini Foundation can provide sustainable funding and a robuste and innovative financing alternative for conservation work in protected and conserved areas.

By highlighting key conservation species on blockchain, we emphasize the role of the conservation actor and engage with a new audiance and new community which can then actively contribute to conservation efforts.

With NatureCollectibles, we can reach :

- naturalists, collecting digital twins and receiving a badge for their efforts,

- the blockchain community, through issuing a non-fungible token which can be collected and traded, gaining value as a nature asset and

- with young people, to learn about protected species as well as the work of the conservation actor. 

All this happens in a simple and playful way over a smartphone APP where collecting, trading digital biodiversity assets and learning is fun and supports real work in protected or conserved areas with recurrient and non-earmarked funding.


Contributed by

roman.eyholzer_41727's picture

Roman Eyholzer Porini Foundation