Global theme for a common purpose

Published: 12 July 2018
Last edited: 27 July 2018

The GAW campaigns are organized in such a manner that each year there is a common theme for all the participating countries globally. This enhances learning from each other as there are common resources that are shared by the coordinating agencies such as brochures and provision of a common platform for cross learning and shring amongst participating partners. There are opportunities that are provided for joint meetings to review the progress of the campaign and share experiences from various parts of the globe. This provides an opportunity to jointly evaluate what has been working and what has not been working for improvement and learning. Having a common theme around the globe enhances the level of achievement of the anticipated results from various continents. The campaign also takes place simultaneously around the world.


Alliance and partnership development
Co-management building
Communication, outreach and awareness building
Sustainable livelihoods
Scale of implementation
Phase of solution

Enabling factors

  • Having a joint theme for all participating countries
  • Having common campaign sites i.e. website and Facebook page for sharing and learning from each other
  • Having common coordinators of the initiative i.e SSNC and consumer international
  • Organized activities around the World Food Day makes the agenda of sustaianble consuption be implemented in a timely manner

Lessons learned

  • There is need for cross learning and sharing amongst partners on best practices and successes for upscaling in different contexts
  • The concept of Green Action Week Campaigns is easily replicable in different localities and contexts with the selected themes being suitable everywhere

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