Development of marquee collaborations and partnerships with partners

Establishing several multi-year partnerships has exponentially increased Nature Lab’s reach since 2020. Content partnerships extend the reach of Nature Lab’s resources, while marquee collaborations offer both reach and opportunities for co-creation, resulting in compelling conservation-focused educational resources for young people. 

Nature Lab partners with a number of education-focused learning platforms such as: Kahoot!, PBS Learning Media, Google Arts & Culture, Share My Lesson, Subject to Climate, Mizzen Education, and CLEAN (Climate Literacy and Energy Awareness Network). Nature Lab has also partnered with companies such as Viacom, TedEd, and Netflix, which have supported the growth and reach of the platform. 

Nature Lab has developed partnerships in several ways, through external outreach initiatives and through TNC’s name and network as one of the most effective and wide-reaching environmental organizations in the world. 

Strong communication with partners has been essential for fostering long-term collaborations. Establishing multi-year partnerships has played a key role in strengthening Nature Lab’s brand and credibility as a trusted, high-quality open-access education platform.

Through our experience establishing external partnerships, we've learned that consistent communication is key to long-term success, especially given the shifting priorities, staffing changes, and set capacity of partner organizations. We've found that flexibility and openness to compromise are essential when aligning content to meet the goals of both organizations. We've also become more adept at navigating contracts and formal agreements, adjusting timelines as needed.

Creating a remote global externship experience

The remote format of the externship program is key to its global accessibility and flexibility. By offering a fully virtual experience, the program supports participants from across time zones and life circumstances, including students who are currently enrolled in school or balancing other responsibilities. All resources are digital and freely available, enabling externs to engage with the content and complete their work on a schedule that fits their lives over the eight-week program. This structure also fosters a strong sense of community as externs stay connected through platforms like Slack, where they exchange ideas, seek advice, and collaborate on projects in real time. The digital nature of the program has not only removed geographic barriers but also created a dynamic, supportive environment where young people from around the world can learn, grow, and lead together.

One factor that contributes to the success of the externship program is obtaining continuous feedback from externs after each cohort. This feedback enables program leads to make timely adjustments and improvements, ensuring that the program consistently meets the needs of participants. Additionally, developing tailored resources for each cohort’s specific focus ensures that externs receive relevant materials. This combination allows the program to stay aligned with the evolving needs of participants, contributing to its ongoing success. 

A key lesson learned from the remote externship program is the importance of flexibility and feedback from both participants and program leads. While virtual spaces offer global reach, they also come with challenges such as technology issues and inconsistent internet access, especially those from less developed regions. By meeting externs where they are, whether they need more support or are confident in their project approach, the program remains inclusive and responsive. Continuous feedback has been vital in refining the program and ensuring that it remains relevant and accessible for all participants, fostering its growth over time.

The joint partnership between The Nature Conservancy and National Geographic Society

The externship program is made possible by the joint collaboration between the National Geographic Society (the Society) and The Nature Conservancy (TNC), uniting the strengths of two globally respected organizations to support the next generation of conservation leaders. The Society brings deep expertise in storytelling, exploration, and education, while TNC contributes extensive field-based conservation knowledge and extensive reach as the largest global environmental nonprofit. Together, their partnership creates a meaningful opportunity for young adults to engage with real-world environmental challenges, develop professional skills, and access mentorship from conservation experts like National Geographic Explorers and TNC Scientists—advancing shared goals around youth empowerment, equity, and environmental stewardship.

The externship program is driven by the strong collaboration between TNC and the Society, aligning shared missions around youth empowerment, conservation, and education. Key factors include structured mentorship, real-world project experience, and intentional inclusion of underrepresented voices. Each partner contributes unique expertise—TNC in conservation, the Society in storytelling, exploration and education, ensuring a rich, interdisciplinary experience that equips young adults with the skills, confidence, and networks needed to pursue careers in environmental leadership.

One of the most valuable lessons learned in implementing the externship program has been the critical role of strong collaboration and consistent communication among partners. From the beginning, program leads from The Nature Conservancy and the National Geographic Society worked closely to align goals, share insights, and co-develop a strategy for program implementation and growth. This collaborative foundation has not only strengthened the program’s structure, but also opened doors to expand opportunities and adapt to evolving needs. The program’s growth from zero to 1,300 alumni has presented both challenges and milestones, highlighting the importance of program design and collaborative partnership models. As the program has evolved, both partners continue to refine and enhance the experience, demonstrating how shared commitment and strategic alignment can drive long-term success.

Developing high-quality digital learning resources

Nature Lab’s curriculum includes a collection of virtual field trips, teaching guides for educators, and seasonal activity guides for families with children ages 5 to 11. Virtual field trips allow students to explore diverse ecosystems—such as forests, wetlands, oceans, and urban environments—through high quality videos and structured learning experiences. Each virtual field trip is accompanied by a teaching guide with activities that encourage observation, inquiry, and provide connections to real-world environmental issues.

Nature Lab’s teaching guides provide ready-to-use lesson plans and student resources that bring nature-based learning into classrooms, supporting a wide range of environmental science topics. These materials are designed to help students build critical thinking skills, deepen their understanding of environmental science topics, and recognize their role in protecting the planet.

In addition, seasonal activity guides empower families to connect with nature through simple, locally relevant experiences that foster curiosity, creativity, and environmental awareness in everyday life. Together, these resources aim to make nature education accessible to all learners and support the development of the next generation of environmental stewards.

Successful collaborations with our internal video team are essential for producing high-quality virtual field trips. Through their network, we engage animation and video production experts to create impactful visual resources. By aligning lesson plans with NGSS standards, we ensure that Nature Lab materials are relevant across diverse educational settings. Additionally, outreach, promotional campaigns, and partnerships are key drivers in expanding the platform's reach and increasing awareness of the resources.

Through our video production process, we've learned that successful projects require early planning and collaboration with both production and subject matter experts. By involving the right teams from the start, we ensure smoother development and a stronger final product. Flexibility is key, as content and scripts can evolve over time. Additionally, nature-focused videos benefit from careful consideration of outdoor conditions, including weather and seasonal timing.

We also learned the importance of selecting the right video-sharing platform. While YouTube is widely used, it may be blocked in schools, so alternative platforms like Vimeo or hosting videos directly on a landing page offer better accessibility for educators.

When creating digital teaching resources, we recognized the need for ongoing maintenance. PDFs are convenient but can present challenges when updates are necessary, as changes require reloading the resource. Regular checks for broken links and ensuring easy access for teachers are essential for keeping resources up to date.

Development of marquee collaborations and partnerships with partners

Establishing several multi-year partnerships has exponentially increased Nature Lab’s reach since 2020. Content partnerships extend the reach of Nature Lab’s resources, while marquee collaborations offer both reach and opportunities for co-creation, resulting in compelling conservation-focused educational resources for young people. 

Nature Lab partners with a number of education-focused learning platforms such as: Kahoot!, PBS Learning Media, Google Arts & Culture, Share My Lesson, Subject to Climate, Mizzen Education, and CLEAN (Climate Literacy and Energy Awareness Network). Nature Lab has also partnered with companies such as Viacom, TedEd, and Netflix, which have supported the growth and reach of the platform. 

Nature Lab has developed partnerships in several ways, through external outreach initiatives and through TNC’s name and network as one of the most effective and wide-reaching environmental organizations in the world. 

Strong communication with partners has been essential for fostering long-term collaborations. Establishing multi-year partnerships has played a key role in strengthening Nature Lab’s brand and credibility as a trusted, high-quality open-access education platform.

Through our experience establishing external partnerships, we've learned that consistent communication is key to long-term success, especially given the shifting priorities, staffing changes, and set capacity of partner organizations. We've found that flexibility and openness to compromise are essential when aligning content to meet the goals of both organizations. We've also become more adept at navigating contracts and formal agreements, adjusting timelines as needed. 

4. Leveraging Expertise for Advocacy, Knowledge Sharing, and Technological Integration:

It is understood that effective conservation necessitates continuous knowledge exchange, unwavering policy advocacy, and the smart integration of modern technology.

Actionable Step: Actively utilize established platforms and networks to disseminate crucial information and influence policy. The role as Regional Vice Chair at IUCN CEESP, contributions to environmental law blogs, and appearances in environmental awareness videos are instrumental in this endeavour. Furthermore, focus will be placed on integrating 

Artificial Intelligence (AI) with Traditional Knowledge Systems (TKS) to create advanced conservation strategies. AI can analyse vast datasets on ecological patterns, climate change impacts, and biodiversity trends, while TKS provides invaluable localized, nuanced understanding of ecosystems and sustainable resource management. This synergy can lead to more precise conservation interventions and predictive models.

Areas of Focus: Continue to lead international webinars and symposiums on critical environmental topics such as "Rights of Nature in the Anthropocene" and "Science and Environmental Law Interface." Dedication to advocating for environmental causes at international conferences and universities, fostering regional and global collaboration, is paramount.

In conclusion, by strategically intertwining environmental law and policy with the profound wisdom embedded in cultural practices and Traditional Knowledge Systems, and by judiciously integrating advanced technologies like drones for reforestation and AI for enhanced analysis, a more sustainable and equitable path to biodiversity conservation can be forged. This framework, passionately designed offers a powerful means to engage communities, influence policy, and ultimately secure a healthy planet for all future generations.

3. Integrating Cultural Practices and Festivals for Environmental Conservation

It is contended that Hinduism, with its diverse pantheon symbolizing aspects of a single reality ("Truth is One, the wise call It by many names"), inherently promotes reverence for nature.

It is contended that Hinduism, with its diverse pantheon symbolizing aspects of a single reality ("Truth is One, the wise call It by many names"), inherently promotes reverence for nature.

For Example:

  • Nature Worship: It is observed that nature worship is a fundamental part of human society, with divinity ascribed to various natural elements. This community-based practice is increasingly vital for effective nature and natural resource conservation.
  • Symbolism of Deities and Vahanas: The portrayal of Hindu deities with animal or bird "vahanas" (vehicles)—such as Ganesha with his rat (Mooshika), Shiva with the bull (Nandi), Durga with the lion or tiger, and Vishnu with Garuda—instills deep respect and protection for these animals. This cultural veneration fosters a natural inclination towards animal welfare and conservation.
  • Festival Connections: Many Hindu festivals incorporate elements that inherently promote environmental consciousness, ranging from the ceremonial use of specific plants to rituals honouring natural elements. Highlighting these connections strengthens the cultural impetus for conservation.
2. Cultivating "Grow Natives" through Cultural Practices and Innovative Technology

It is believed that the inherent harmony with nature, so central to Indian culture where mountains, rivers, trees, flowers, and animals hold sacred significance, can be powerfully harnessed. This deep reverence for nature is a potent force for promoting the cultivation and preservation of native plant varieties.

Actionable Step: Actively encourage and facilitate initiatives to "grow natives" by directly connecting them to deeply rooted cultural and religious practices. This can be significantly amplified through the strategic use of technology. For instance, drones can be employed to deploy seed bombs in challenging terrains like mountains, facilitating large-scale afforestation and restoration efforts in areas otherwise difficult to access.

For Example:

  • Sacred Plants: The immense cultural and religious significance of plants worshipped since the Vedic era is highlighted. The "Panchvati" – the combination of Banyan, Peepal, Fig, Bilva, and Amla trees – described in "The Ramayana," symbolizes health, medicinal value, and enhanced cognitive well-being. Other sacred trees such as Ashoka, Bael, Bamboo, Banana, Bhang, Coconut, Lotus, Mango, Neem, Red Sandalwood, and Tulsi are associated with deities and hold significant medicinal value, showcasing their multifaceted importance.
  • Deity Associations: It is emphasized how specific native plants are linked to various Hindu gods, goddesses, and planets, such as Tulsi with Vishnu and Krishna, Bilva with Shiva, and Lotus with Lakshmi and Saraswati. By promoting the planting and nurturing of these species through the lens of spiritual devotion, significant contributions to biodiversity can be made, complemented by technological solutions for wider reach.

Prophet/Holy Men Associations: Trees like the Banyan, Sala, Peepal, and Ber, which are revered due to their association with prophets and holy figures across Hindu, Buddhist, and Jain traditions, are highlighted. Work in this area includes supporting the establishment and protection of groves featuring these trees, reinforcing both cultural heritage and biodiversity

1. Elevating Traditional Knowledge Systems (TKS) into Binding Laws:

It is recognized that Traditional Ecological Knowledge (TEK) offers highly effective, community-based approaches to nature and natural resource conservation. These practices, often rooted in socio-religious and anthropological contexts, are now widely acknowledged for their efficacy.

Actionable Step: A key priority is to transition these "soft laws" of TKS into binding legal frameworks. This involves leveraging expertise in legal research and analysis to draft policy briefs and vigorously advocate for the formal recognition and inclusion of TKS in both Indian and international environmental legislation. My doctoral thesis on "Sustainable Development and Laws Relating to Bio-Diversity and Forest Conservation: An Analytical Study in Indian Perspective" provides the foundational research for this critical work.

 

For Example: The legal protection of India's Sacred Groves is specifically championed. These communally protected tracts of pristine forest, like those safeguarded by the Bishnois community of Rajasthan state in India, demonstrate how religious beliefs can effectively prohibit hunting and logging, thereby preserving diverse flora and fauna. Formalizing their protection offers a powerful model for integrating TKS into law.

By strategically intertwining environmental law and policy with the profound wisdom embedded in cultural practices and Traditional Knowledge Systems,a more sustainable and equitable path to biodiversity conservation can be forged.

Athlete ambassadors as key players to the success of the Healthy Waters Alliance’s objectives

Top-level athletes have an important communications platform at their disposal and can lead by example, making them key contributors to the Healthy Waters Alliance’s goals. By using this awareness-raising potential, they can help bring attention to the degradation of freshwater and coastal ecosystems, increase visibility of practical solutions, and drive greater public engagement and action. 

Appointing athlete ambassadors dedicated to the cause strengthens the movement. With the launch of the Healthy Waters Alliance, World Rowing have engaged Christine Cavallo (USA) and Martin Helseth (NOR) as the first World Rowing Healthy Waters Ambassadors, and are now looking to expand this into a global Athlete Ambassador Programme with representatives from each continent.

Athletes inspire action more effectively than generic messages, making initiatives more relatable and engaging. For example, Norwegian Olympian Martin Helseth led a powerful environmental initiative through the World Rowing – WWF Healthy Waters Alliance to inspire action across Norway’s rowing community. The project demonstrated how athletes can effectively engage the public and protect nature by addressing water pollution in the Oslo Fjord. The initiative includes two key phases: 

  • Phase 1: Clean-Up Week (3–8 June 2025) – Timed with World Ocean Day, rowing clubs in Oslo conducted seabed dives, shoreline clean-ups, and environmental education to tackle local pollution. 
  • Phase 2: Oslo Fjord Restoration Day (23 August 2025) – This phase will focus on habitat restoration and youth involvement, supported by the local NGO Marea.

Helseth’s leadership exemplifies how athlete ambassadors can lead grassroots environmental efforts with global impact, aiming to foster a new generation of nature protectors in rowing and beyond. 

  • Identifying and selecting high-level athletes who are committed to and passionate about the cause as ambassadors 
  • Providing an Alliance guidance framework, exchange opportunities and project management support to the athlete ambassadors  
  • Creating visible and action-oriented opportunities for athlete's ambassadors, for the delivery of athlete led projects and to project their voices 

Lessons learned: 

  • Authenticity is key to influence
    One of the most important lessons is that athlete ambassadors must be genuinely passionate about and involved with environmental issues. Authenticity drives credibility. When athletes speak and act from personal conviction, as have Christine Cavallo and Martin Helseth their impact is significantly greater.  
  • Support and structure to succeed 
    Active athletes have busy schedules, often centered around training and competition, without proper logistical support and good communication even highly motivated ambassadors may struggle to sustain momentum. Providing clear guidance, toolkits, media support will help them translate their ideas into action. 
  • Visibility and storytelling amplify impact
    Sharing the journeys and projects led by athlete ambassadors through videos, interviews, and social media is critical. These stories humanise environmental action and make initiatives relatable. For example, showcasing Martin Helseth’s leadership in cleaning up the Oslo Fjord not only inspired local rowing communities but also generated national media interest and highlighted practical, replicable environmental actions that the global rowing community can take. 
  • Structured programming ensures strategic growth & equal opportunities

    Transitioning from ad hoc ambassador appointments to a structured global Athlete Ambassador Programme with representation from each continent is a necessary step. It ensures balanced representation and allows for better integration into the broader Healthy Waters Alliance strategy. 

  • Athlete-led initiatives benefit from local partnerships. 
    Successful campaigns, like the Oslo Fjord Clean-up & Restoration initiative, have demonstrated that athlete leadership is most effective when paired with local NGOs, clubs, and institutions. These partnerships provide operational capacity, local knowledge, and continuity. 

Challenges:

  • Time constraints and competing priorities for active athletes, especially around major competitions. 
  • Geographic imbalance, with early initiatives being concentrated in a few countries, highlighting the need for broader athlete ambassador recruitment and representation. 

Recommendations:

  • Provide a clear ambassador onboarding process, including expectations, support available, and example ideas and activities. 
  • Offer flexible engagement formats (e.g., single-event involvement, or year-long ambassador roles) to accommodate diverse schedules.