To encourage nature-friendly behavior of visitors and to create consciousness of locals about ecosystems and the region’s common history, multiple measures were taken to foster TB cooperation in the sustainable tourism sector: 1) Wooden tourism infrastructure (walkway, viewing hut, tower) was set up, allowing visitors to experience nature without disturbing habitats. 2) Walking and cycling routes, which benefit from and emphasize the common cultural and natural history, were expanded and matching bilingual maps were published. 3) Training of TB nature and culture guides ensured valuable TB guided tours for every audience on various topics. 4) To foster common projects and to improve coordination of local tourism, workshops for local tourism stakeholders were organized. These measures resulted in combined tour offers that attract visitors, give an understanding of the regional history and modern ecosystems and landscapes, and benefit local businesses. 5) Finally, outcomes of a better coordination of TB public relations included a common logo, travelling exhibitions, a bilingual homepage and informative signs along the trails to elevate the visibility of the TB National Park Region.