Training in Social Entrepreneurship

Training embodied a continuous assessment process, business presentations, case studies and group interactions, which collectively helped to introduce the NGO sector to the world of social entrepreneurship. Taking part in this social entrepreneurship course has the potential to influence NGOs, individuals and other small groups in Barbados and throughout the Caribbean to construct more socially responsible businesses and at the same time address the key concern of sustainability.

 

The 10-day hands-on training session focused on social enterprise concepts and targeted NGOs and individuals seeking to conduct business or develop business concepts in the Blue Economy sub-sector of eco-tourism or related fields.

  • Participatory approach allowed for peer to peer learning and support to take place
  • The inclusion of relatable local examples
  • The composition of the training team, their experience and knowledge allowed for better aclimatisation to the concept
  • Setting tangible outputs provided a milestone to reach
  • The inclusive approach used to develop the project design allowed for better buy in by stakeholders and beneficiaries affording relevant project design and easier implementation
  • Hands-on and participatory approaches to learning especially with mature adults allows for better acceptance and acclimatisation to new concepts
  • Peer-to-Peer Learning and Support also allowed for knowledge sharing and cross analysis of ideas, goals and objectives and the development of a healthy community of practice. 
  • Utilisation of a local example allowed for relatability of ideas and concepts.
  • Utilising facilitators that had experience with the beneficiaries/sector as well as actual experience and knowledge of the concept lent to the sharing of realistic and achievable approaches that "fit" the participating organisations 
  • The utilisation of the building block approach in the training allowed for tangible outputs from each organisation.
  • The capacity and track record of the implementing organisation  allowed for solution driven / human centred approaches to be applied to counter unexpected developments.

 

Building scenarios for MSP and sustainable blue economy

This Building Block aimed to analyze potential future conditions of the Gulf of Guayaquil in order to build three scenarios by 2030: trend scenario; conservationist scenario; and integrated scenario. The developed scenarios DO NOT represent official proposals for the area; instead, they are a starting point for a multi-sectoral and cross-border dialogue about the desired future. A technical report was developed and made publicly available.

  • Sectoral plans with objectives and potential areas of development already identified
  • National policies with at least some goals for the coastal and marine socio-ecological system already identified
  • Potential areas of development: Important to confirm with competent authorities if the areas identified in previous policies are still valid
  • Transparency: Justify the goals and assumptions of each scenario, as well as how they were developed. If they are not official proposals, make it clear whenever presenting the scenarios in order to avoid any issue, such as a governmental stakeholder upset because it was not involved in the process
  • How to use: Develop some guidelines with suggestions on how to use and adapt the scenarios during dialogue and negotiation with stakeholders at national and regional levels
Analyzing current conditions of the marine environment and maritime uses

This Building Block aimed to analyze the current conditions of the Gulf of Guayaquil (historical bay shared by Ecuador and Peru) as an example that could be replicated in other cross-border areas. Policies, data and information on the marine environmental and main maritime uses were analyzed to identify use-use and use-nature conflicts and compatibilities, resulting in the development of a technical report publicly available.

 

Spatial data was compiled with the support of the National Focal Point of each country, who contacted and requested the data to the competent governmental authorities. A geodatabase with metadata was built and maps developed. Consultation activities (local and binational) were organized with stakeholders in order to review the maps and provide further information about conservation and sectoral issues. 

  • Access to public national, regional and international data sources
  • Data from previous project developed in the region
  • Key governmental partners to support data compilation
  • Increasing willingness of data providers to share the data due to engagement activities
  • At least one member of the team with expertise in spatial data available during the whole initiative in case additional analysis is necessary
  • Policies: Analyze them as a package to understand their connections, overlaps and gaps, as well as the governance framework. Some policies provide relevant information about zones already established for different sectors, although this kind of spatial data is not always publicly available
  • Data providers: Map the potential data providers and then request data through a key governmental partner in order to increase the chance of a positive answer
  • Lack of data: Some institutions might not be willing to share data, so it is important to be transparent and acknowledge data gaps
  • Data quality: Validate with experts the reliability of data compiled from a source outside of national or international institutions; and if needed, remove it from the analysis
Strengthening stakeholders’ capacities

This Building Block aimed to develop activities to improve stakeholders’ capacities on MSP and sustainable blue economy. It helped the participants to understand the big picture of MSP, as well as the role they can play in such policy.

 

I) Training course for governmental representatives

included both theoretical and practical sessions. The first covered topics such as the concepts of MSP  and sustainable blue economy, as well as stakeholder participation and data and information. Moreover, the competent authorities had the opportunity to discuss national initiatives on MSP. Putting theory into practice, participants were divided into groups to play the MSP Challenge Game, representing planners and stakeholders. They were asked to define the vision, objectives, indicators, actions and stakeholders of fictitious countries to simulate an MSP process. After, they developed sectoral plans and used the tokens of the game to negotiate space and develop an integrated plan. They also had to link aspects of the plan with the achievement of the SDGs.

 

II) Seminars for sectoral stakeholders

They presented the concepts and importance of integrated policies such as MSP and blue economy, focusing on conflict resolution and opportunities. They also provided a chance for governmental representatives to disseminate national policies.

  • Training material and course in the language of the stakeholders
  • Practical exercises to stimulate the learning process
  • Content: Beyond learning about concepts, participants are interested in real-life examples
  • Gender balance: It is important to request that the list of participants invited to the training courses is gender-balanced
  • Participation: Ensure that the National Focal Point responsible for co-organizing the activities is communicating with partner institutions to guarantee their involvement
  • Private stakeholders: They are usually less willing and available to engage in training courses, especially if it is organized during their working hours
B5: Implementation of EbA solutions with private sector financing

The implementation of EbA solutions is a result of a long process, where resources, knowledge, and leadership of different sectors are united by a common goal. Another crucial element is to have a financing mechanism that allowed the funding of proposed projects. To evaluate and prioritize different adaptation options in the three destinations, the project applied over 30 cost-benefit analyses and had several workshops with local technical experts.

 

As a result, in San Miguel de Allende for example, a new Green Fund was established by the Ministry of Environment that channeled private sector fees and contributions towards EbA measures. In addition, the money mobilized through the Green Fund was matched with money from an existing Program for Payments of Ecosystem Services (PES) run by the National Forestry Commission (CONAFOR).

 

Through this co-financing scheme, the city was able to implement five EbA solutions wich include handmade dams and forest restoration accordingly with level curves of the site to ensure sufficient drinking water in the future. All solutions were implemented with the cooperation of local NGOs (like Salvemos al Río Laja A.C.) and communities. 

 

Because of the pandemic, the other proposed EbA solutions in the other sites were not implemented.

  • Trust and cooperation structures between several sectors: local municipalities, tourism industry leaders and civil society.
  • Existence of leaders from the public, private and civil society sector that acted as change agents and joined forces united by a common goal.
  • Presence of strong civil society organizations with a lot of technical experience in environmental projects.
  • Existence of a financial mechanism that allowed to mobilize public and private funding for EbA measures.
  • Technical information should be followed by a communication strategy oriented to sensitize the private sector and promote multi-sectoral dialogue for the financing process.
  • In addition to scientific data, it is helpful to create an emotional connection between decision makers and their natural capital. For ADAPTUR, one very successful strategy was to organize trips for business leaders to the countryside, where they could see negative climate effects to their homeland with their own eyes.
  • Invest time in building trust and cooperation structures between local actors from different sectors that are important for the development of your project´s EbA solutions.
  • Helping local actors to use successful EbA solutions to promote their work, organization or business creates another incentive for participation and may motivate other actors to join the project.
B4: Mainstreaming of Ecosystem-based Adaptation in tourism policies

Despite ecosystem health and the services they provide being crucial for the industry, they not always considered sufficiently in tourism development plans and policies. Therefore, ADAPTUR assigned one Technical Adviser to the Ministry of Tourism (SECTUR) and another one to the Ministry of Environment (SEMARNAT) to worked closely together and established cooperation structures which allowed to integrate aspects of biodiversity and climate change into national legislation.

 

One important result was the new Tourism Programme 2020-2024 PROSECTUR, which represents a major milestone in Mexico´s ambitions to fulfil its Nationally Determined Contributions (NDC) and to integrate ecosystem-based adaptation (EbA) into its sector plans. On the subnational level, one Regional Technical Adviser was also assigned to each of its three project destinations to provide permanent facilitation of local cooperation processes.

 

By doing this, several subnational policies and development plans which integrate EbA have been developed (e.g., Municipal Climate Plan Puerto Vallarta, Municipal Climate Plan Bahía de Banderas, Urban Development Plan San Miguel de Allende). Recently, policy proposals made by the Congress of Quintana Roo, and the initiative to mainstream the NDC and PROSECTUR goals in sub-national tourism policies have started.

  • Establishment of cooperation structures between the Ministry of Tourism and the Ministry of Environment.
  • Permanent presence of Technical Advisors in the pilot regions (no fly-in/fly-out).
  • Capacity building of key stakeholders on the national and regional level and from different sectors.
  • Local media and press published many articles about tourism and climate change and influenced public opinion favorably.
  • Industry leaders from public and private sector acted as change agents and promoted EbA as a solution.
  • Biodiversity or adaptation to climate change can easily be integrated into sector plans and polices if there is a communication bridge or cooperation structure between the respective government entities. These cooperation structures may probably need facilitation from a third party like GIZ or other facilitators that act as a bridge.
  • Including the private sector into participatory multisectoral processes for the development of plans and policies remains a challenge due to different work cultures, short term goals and time restrictions. It is possible, but only if the project offers formats that are suitable for the private sector (focused, result oriented, executive style) or limits the interaction to specific decision points (versus participation during the whole process).
  • Already at the planning stage of the project, it is important to consider government cycles and elections on the national and subnational level to avoid that promising policy development processes get cut off. On the other side, newly elected governments may offer good opportunities for new legislative initiatives.
B3: Strengthen cooperation structures between public and private sector

Adaptation to climate change is a complex change and transformation process and needs good cooperation and coordination between the private and public sector who usually have different understandings, priorities, and work cultures. In many cases there is even a history of failed cooperation attempts and an underlying sense of mistrust or prejudice. To overcome those obstacles and to build a strong cooperation structure between its counterparts, ADAPTUR followed the Collective Leadership Model from the Collective Leadership Institute in Potsdam, Germany.

 

The model understands change as a longer process with several phases and includes key elements from creating a shared vision, building cooperation structures, consolidating agreements, and implementing learning mechanisms. The result was integration of smaller groups of well selected change agents of private, public and social sectors (so called “containers”) who show strong support for the envisioned change, act as first movers and at a later point in time motivate other actors in the sector to join the initiative or movement.

  • Deep understanding of issues, positions and relationships between key stakeholders and their history and past experiences with similar processes.
  • Ability to act as a neutral agent and facilitator who can build bridges between different stakeholder groups and institutions.
  • Create a vision of the future that is shared and supported by different project stakeholders (e.g., business leaders, government representatives, civil society leaders, academic experts).
  • Capability to gain the trust of important sector leaders and to convince them to promote the project.
  • Creating a trustful relationship with the private sector is a long process that requires sensitivity and patience. Working with business leaders as change agents may be an excellent strategy to gain trust and initiate a change process "from within.". For example, ADAPTUR´s Regional Advisor helped to create relationships by facilitation meetings between the tourism industry, environmental organization and civil society.
  • Scientific data is very important to build your case for adaptation. But as human beings we are also inspired, moved and motivated by emotions. In ADAPTUR we worked a lot with photos, videos, and stories to create an emotional connection with the project.
  • Success is maybe the strongest motivator. It is important to have some quick wins at an early stage of the cooperation and to celebrate even smaller achievements with your project partners and target group.
  • Change is a journey. Keep the actors updated and interested (newsletters, communication of best practices, intersectoral dialogues, workshops) and celebrate your achievements.
B2: Communication and capacity building strategy for climate action

The first step towards the development of a target group specific communication and capacity building strategy was a KAP analysis (knowledge, attitude, practices), which established a baseline, in terms of understanding the private sector´s knowledge about climate change, as well as its attitude towards the topic and the practices already in place. The analysis also included a capacity needs assessment, which served as input for ADAPTUR´s capacity building and training program. The findings were also used to train counterparts, consultants, and project members in better understanding the private sector and to improve their communication skills by using the right words, concepts and messages.

 

The training program comprised several topics about climate change vulnerability, climate-proof investment, cost-benefit analysis, national/subnational policies related to climate change, EbA solutions, public-private cooperation, financial mechanism, etc.

 

At the same time, a press campaign was launched in cooperation with local media and journalists. The ADAPTUR website was introduced with regular newsletters, best-practices, case studies and messages from industry leaders. It also contained a resources section with studies, tools and information material.

  • A good understanding of the industry context and the private sector´s challenges, priorities, needs and restrictions.
  • Create attention by linking climate change with business interests.
  • Recognition of private sector work culture and values (fast decision making, time is money, etc.). Offer cooperation and training formats that are suitable for the private sector.
  • Cooperation with industry leaders, known journalists and lead consultants as change agents to position the relevance of adaptation for the sector.
  • Plan some time for understanding your target group and awareness raising before you initiate the first direct contact. Preparing the ground and being well prepared may save you time later.
  • Work together with a professional agency to develop and implement your communication strategy.
  • Identify possible change agents in the private sector that could motivate other businessmen/women to engage in the project.
  • Encourage peer-to-peer dialogue and exchange between private sector actors to build a relationship, increase trust and learn from each other.
  • Offer planning and training formats that are suitable for the private sector context and consider local needs and realities (e.g. business executives normally do not have time to participate in day-long participatory workshops).
  • Recognize realities, limitations, concerns and existing risks for business leaders, entrepreneurs, and investors especially during pandemics like COVID-19 or other crises.
B1: Setting a price tag on climate change for the involvement of private sector in Ecosystem-based Adaptation

Traditionally, climate change has been conveyed as an environmental and scientific concept. But since its impact on industries and productive sectors has become more and more apparent, there is an urgent need to better understand the economic dimension of climate change and its financial risk for the decision-making of the private sector.

 

Translating environmental risks into business risks also helps to draw the private sector's attention. Therefore, the project ADAPTUR performed an economic risk assessment in three of its project destinations to calculate the future costs of climate change for the tourism industry. Additionally, a handbook on climate-proof investment was published, which was developed with inputs and participation of the private sector, especially during the design of methodology. One of the conclusions was that adaptation would be a good investment because by making businesses more resilient to climate change, it is possible to reduce their future costs.

  • Translating environmental terms into business language: e.g., vulnerability = business risk; ecosystem = nature capital, etc., helps the private sector to get your message.
  • Link climate change impacts to business risks and opportunities: since companies understand their business best, this should be very participatory.
  • Understand how the private sector works: consider existing business processes as part of your solution.
  • Create trust: involve private sector representatives from the beginning, be transparent in decision-making, and have clear expectations.
  • Understand business concepts (return on investment, business case, economic risk, etc.) and the way of thinking (time is money, resources are limited, etc.) when engaging with the private sector. It helps to include a member with private sector background in your team.
  • Since industries have established business processes, it is essential to develop compatible solutions. In Mexico, new investments in tourism infrastructure follow a strict process. Therefore, ADAPTUR developed improvements easy to integrate into the existing process.
  • The private sector has its own tools and methodologies (scenario modeling, risk assessment, cost analysis, etc.). In many cases it is better to build upon those tools instead of introducing a new methodology unknown to the industry.
  • The private sector may consider specific data or information as sensitive, including financial data and specific project results because they may affect a company's reputation in its market. It is therefore important to have a mutual understanding of the information that is confidential or sensitive. Confidentiality agreements may help to formalize this understanding.
Your data at the moment: PescaData and mobile technology

In developing countries such as Mexico, there are areas of opportunity for citizen science to play an important role in resource management. In small-scale fisheries, product landing sites are often widely distributed and with a high number of operators. In these situations, participatory methods of digitized data collection can be very useful. Thus, they play an important role in obtaining fishery-generated information and facilitate the information collection process.

To this end, in 2020 COBI created the digital platform PescaData. A mobile application where the productive sector can register their fishing data using digital logs, encouraging fisheries to have a systematic record of their catches and contribute to the knowledge of the species. Also, PescaData facilitates the connection with fishing communities from different geographic locations, through the sale of products and sharing solutions related to fishing. Finally, PescaData is a free application, where the information recorded is available only to the user, promoting digital sovereignty.

  1. Strengthening the digital capacities of fishermen and fisherwomen, as well as species identification to facilitate catch data collection.
  2. Creating awareness in the communities about the importance of collecting data and the usefulness of these data (e.g. observing trends in catches, seasonality and distribution of species).
  3. Encouraging participatory and transparent processes in data collection.
  1. The functionality and usefulness of the PescaData platform must be made clear, emphasizing that the information recorded is the property of the users and the sharing of this information can only be done through formal agreements between the interested party and the user.
  2. There may be resistance from the fishing sector in adopting digital tools, knowledge of the context, patience, follow-up and empathy are required to achieve this goal.
  3. Support staff and dissemination materials are required to ensure that as many people within the fisheries sector as possible use the digital platform.
  4. The best way to encourage the use and add users to PescaData, or any other digital platform, is through the experience of using it, and that the user shares his or her experience with others.
  5. The use of digital platforms such as PescaData helps to have a transparent collaboration between the productive sector and the government sector, academia and civil society organizations.