Encourage the generation of a chain that increases the commercial value of the guanaco fiber by linking the primary production sectors with the national and international textile sectors.

Work with different actors at the local, national, and international levels, to contribute to the design of a fiber value chain that can trigger the activity. The work will consist of the identification of key public and private actors in order to provide tools for the commercialization of the product. The activities that will be developed in this stage of the project include meetings with the textile sector, application authorities, and various important local actors in this area.

-Meetings with representatives of national organizations to evaluate background, regulations, marketing, and support possibilities for wild guanaco management experiences.

-Meetings with selected fashion designers at the national (i.e Buenos Aires) or international (i.e Canada) scale, to generate a fair value chain and promote WFA experience.

-Value-added options will be identified at the national/international level through meetings with actors from the public and private sectors, to expand WFA as a “Based nature Solution".  

Wildlife camelid management actions began in the 80s, based on the philosophy of the "ICDPs", seeking to link biodiversity conservation with improving the life quality of life of local people. These projects, which initially focused on the vicuña, were based on the application of economic incentives to promote the use of wildlife. We prove that wild guanaco use could improve the numbers of those initiatives because of the wider distribution range of the species. In Argentina, the production of SAC fiber could easily double due to an increase in the number of sheared populations and an increase in the frequency of shearing. This would clearly lead to a change in the production paradigm in contrast to the current one. Guanaco fiber is amongst.The Cooperative decided to add value to the raw fiber in order to increase the value. By 2010, most of the projects had stopped due to difficulty in marketing guanaco fiber with a price of USD $40-60 per kilo. The "problem" is there are only two trade companies that buy raw fiber that is exported mainly to Italy and control the market prices. 

Promote sustainable use of wild guanaco populations through demonstrative experiences of live shearing in La Payunia.

The annual shearing of guanacos by the Payún Matrú Cooperative is being closely supervised by the Mendoza Department of Renewable Natural Resources to ensure that the potential economic income provided by guanaco wool is feasible and sustainable. At the same time, Cooperative members understand that by making "good practices" they receive "good benefits". CONICET has tested and developed methods for minimizing the stress of individual guanacos during capture and handling, that reduce negative impacts at the population level.  Our knowledge of ecological, physiological, and behavioral processes that "constrain" these camelids in La Payunia, based on more than 10 years of study, put us in a unique position for advising and teaching the cooperative and government stakeholders how to minimize impacts of live shearing on this population. We will continue training members of Payún Matrú Cooperative in "good practices" to make capture and shearing of wild guanacos within Wildlife Friendly Actions. The following activities will be carried out at this stage:

1)Pre-shearing surveys on population parameters, 2)Training of the personnel (without experience) in charge of guanacos handling during herding, within the corrals, and during shearing is key to the success of the activities. 3)Management of wild guanacos: Capture, shear, and release of wild guanacos will be carried out in two events, between September and November. 4)Physiological indicators: physiological stress in the function of handling conditions.5)Post-shearing surveys on population parameters such as social structure and population density.

-As we are working with wildlife, pre-shearing surveys on population parameters help us to select the best area to build the management structure.  

-Training of the personnel is fundamental (and the key for the success of this solution) for the good management of the animals, avoiding guanaco mortalities and operator injuries. The management of wild guanacos is different from any other domestic animal, and it is necessary to use particular structures and tools, as well as to learn specific maneuvers for their manipulation, keeping animal welfare in mind.

-Stress approach give us a key physiological indicator to reduce stress in relation to handling time.

-Post-shearing surveys give us key population parameters such as social structure and population allow us to compared with data before the live-shearing experience and define the impact on social disruption.

To Foster that Wildlife Friendly Actions (i.e, guanaco use) could bring solutions on the conflict generated between conservation and livestock production paradigm.

Communication is vital for any company, business, or professional activity. It is useless to have a lot of knowledge and great abilities to generate a good product if we do not manage to make ourselves visible in an effective way, attracting consumers. For large companies (due to having a budget and specifically assigned), it is relatively easy to find the perfect insight and get to shape the campaign. SEO strategies, SEM, usability and UX issues, social media, implementation of channels such as email marketing or SMS, etc. A good campaign knows how to make room in all these areas. However, it is a mistake to think that only companies with large resources can gain a good digital presence or outside it. When we talk about "social communication" we must bear in mind that not everyone has access to each of the available digital platforms, nor are they present in all existing social networks. We consider a "successful" strategy if we manage to gain visibility using the most frequent communication channels available to capture interest and loyalty.


 

“create, measure, and learn” potential communication (comm) strategies on WFA. These workshops will explain basic guidelines on comm styles, impacts of different strategies, and the scale of those. Some campaigns will want to gain visibility, notoriety, generate engagement in social networks or simply cause a considerable impact to make the audience act. Training for comm actions to build and strengthen capacity within national stakeholders and local communities to expand on WFA.

The PayúnMatrú Cooperative members may be able in the future to teach the methods they learn during this project to other groups that wish to manage guanacos in Patagonia. Wildlife Friendly Actions to obtain guanaco fiber become a standard procedure by guanaco-fiber producers all around the Patagonian Steppe.

The communication efforts applied so far, through small notes on science pages, television, and radio channels to disseminate our project paid off. Since one of them reached the managers of Good Growth, the international company that connects science, customers with the world´s most successful Brands. With the help of WCS that is a representative of the  WFEN and as such, acting as a link between both companies to sign a contract, which states two important points: a)the parties understand that the costs of a well-conducted management operation imply that the base price of guanaco raw fiber should be 200$; b)the purchase of 100 kilos from the Payun Matru Cooperative.  

 

Generate wildlife friendly certifications that increase the market value of the fiber

The province of Mendoza has what we currently consider to be the most wildlife-friendly guanaco-shearing project that has been underway for ten years. Due to the type of management carried out in La Payunia, there is the possibility that the products can be certified Wildlife Friendly. The Wildlife Friendly Enterprise Network (WFEN) is a global community dedicated to developing and marketing products that conserve endangered wildlife while contributing to the economic vitality of rural communities. The Network sets the global standard for selling "green" products and helps members reach new and dynamic markets. WFEN's Mission is to protect wildlife in the wild by certifying businesses that ensure that people and nature coexist and thrive. WFEN certification will seek to promote wildlife conservation by facilitating responsible production practices, business development, education, and branding. It will also seek to access new and dynamic markets and achieve a fair price for wildlife-friendly products.

First, an applicant must submit the WF Global Products Pre-Assessment Form and Reference Form, to apply for the Certification. The Pre-Assessment Form provides background about producers, their products, and wildlife conservation conditions in their area to understand if the products may meet the WFEN Mission Criteria. The Reference Form must be completed by someone at a conservation organization who is familiar with the program and its conservation context. A non-refundable fee of $250 must accompany the Pre-Assessment and Reference Form.  

Based on the principles of wildlife conservation, economic well-being, and accountability, each of our certified product lines illustrates the possibilities of triple-bottom-line success for people, planet and profit.  

A direct link between production and conservation is essential for certification by the Network. Products that donate a percentage of profits to conservation but do not abate threats to key species fall outside of WFEN. To help ensure communities living with wildlife adopt conservation practices, the associated benefits should be tangible and significant. Certified products must contribute to increases in local incomes and/or improvements to livelihoods. The product’s conservation mission includes a clear enforcement mechanism, such that failure to follow through with required conservation actions results in immediate consequences, including forfeiture of any economic reward. Inability to make substantive corrections in a reasonable timeframe will result in suspension from the Network, including loss of certification and provision of information to vendors and distributors.

Encourage the generation of a chain that increases the commercial value of the guanaco fiber by linking the primary production sectors with the national and international textile sectors.

Work with different actors at the local, national, and international levels, to contribute to the design of a fiber value chain that can trigger the activity. The work will consist of the identification of key public and private actors in order to provide tools for the commercialization of the product. The activities that will be developed in this stage of the project include meetings with the textile sector, application authorities, and various important local actors in this area.

-Meetings with representatives of national organizations to evaluate background, regulations, marketing, and support possibilities for wild guanaco management experiences.

-Meetings with selected fashion designers at the national (i.e Buenos Aires) or international (i.e Canada) scale, to generate a fair value chain and promote WFA experience.

-Value-added options will be identified at the national/international level through meetings with actors from the public and private sectors, to expand WFA as a “Based nature Solution".  

Wildlife camelid management actions began in the 80s, based on the philosophy of the "ICDPs", seeking to link biodiversity conservation with improving the life quality of life of local people. These projects, which initially focused on the vicuña, were based on the application of economic incentives to promote the use of wildlife. We prove that wild guanaco use could improve the numbers of those initiatives because of the wider distribution range of the species. In Argentina, the production of SAC fiber could easily double due to an increase in the number of sheared populations and an increase in the frequency of shearing. This would clearly lead to a change in the production paradigm in contrast to the current one. Guanaco fiber is amongst.The Cooperative decided to add value to the raw fiber in order to increase the value. By 2010, most of the projects had stopped due to difficulty in marketing guanaco fiber with a price of USD $40-60 per kilo. The "problem" is there are only two trade companies that buy raw fiber that is exported mainly to Italy and control the market prices. 

Promote sustainable use of wild guanaco populations through demonstrative experiences of live shearing in La Payunia.

The annual shearing of guanacos by the Payún Matrú Cooperative is being closely supervised by the Mendoza Department of Renewable Natural Resources to ensure that the potential economic income provided by guanaco wool is feasible and sustainable. At the same time, Cooperative members understand that by making "good practices" they receive "good benefits". CONICET has tested and developed methods for minimizing the stress of individual guanacos during capture and handling, that reduce negative impacts at the population level.  Our knowledge of ecological, physiological, and behavioral processes that "constrain" these camelids in La Payunia, based on more than 10 years of study, put us in a unique position for advising and teaching the cooperative and government stakeholders how to minimize impacts of live shearing on this population. We will continue training members of Payún Matrú Cooperative in "good practices" to make capture and shearing of wild guanacos within Wildlife Friendly Actions. The following activities will be carried out at this stage:


 

1)Pre-shearing surveys on population parameters, 2)Training of the personnel (without experience) in charge of guanacos handling during herding, within the corrals, and during shearing is key to the success of the activities. 3)Management of wild guanacos: Capture, shear, and release of wild guanacos will be carried out in two events, between September and November. 4)Physiological indicators: physiological stress in the function of handling conditions.5)Post-shearing surveys on population parameters such as social structure and population density.

 

-As we are working with wildlife, pre-shearing surveys on population parameters help us to select the best area to build the management structure.  

-Training of the personnel is fundamental (and the key for the success of this solution) for the good management of the animals, avoiding guanaco mortalities and operator injuries. The management of wild guanacos is different from any other domestic animal, and it is necessary to use particular structures and tools, as well as to learn specific maneuvers for their manipulation, keeping animal welfare in mind.

-Stress approach give us a key physiological indicator to reduce stress in relation to handling time.

-Post-shearing surveys give us key population parameters such as social structure and population allow us to compared with data before the live-shearing experience and define the impact on social disruption.


 

Citizen science network

A network of fishermen who are using the SIREN mobile app

Dissemination and learning

Developing different dissemination methods strengthens communication within the interface of research, policy, and practice. While a study's core findings may remain consistent, the way these results are shared must be tailored to suit the specific needs, preferences, and capacities of different stakeholders. This approach ensures that the information is not only accessible but also impactful, empowering stakeholders to make informed decisions or take appropriate action.

 For example, within the context of accompanying research in FLR implementation, the way results are communicated to implementers and policymakers differs from the approach used for academic audiences. Policymakers and implementers often operate in fast-paced environments where they require clear, concise, and actionable information. Policymakers and implementers benefit most from concise, straightforward communication that highlights actionable insights, often set apart from the detailed and structured format of scientific articles. 

By recognizing and adapting to these differences, our project as accompanying research bridges the gaps between evidence generation and practical application, fostering stronger connections and more meaningful collaborations between the worlds of science, policy, and practice.

The success of applying different outreach mechanisms depends on the research team's strong commitment to tailoring result communication styles to different audiences. The research results are prepared to be published in scientific journals, but also in form of factsheets, policy briefs, and posters, which are designed to communicate results to non-academic stakeholders. The cooperation with FLR implementers also enables the accompanying research to successfully organize participatory workshops at the local level, webinars and joined symposia whereby research and practice complementary outputs and ideas are discussed. Findings are also incorporated into university lectures and curricular.  

In the frame of our research project, we customise the dissemination and outreach strategies to align with the needs and contexts of our diverse stakeholders. For local implementers and communities, communication is designed to be interactive and engaging, relying heavily on oral presentations and visual tools such as posters or leaflets as well translation to local languages. These are combined with dialogue to facilitate mutual understanding and encourage collaboration. By tailoring the approach to fit the audience, whether it be policymakers requiring concise briefs or local communities needing participatory and visually oriented methods, we ensure that the core message of our research is effectively conveyed and supports real-world application. By organizing different webinars where both research and practice are presented on the same platform, we exchanged and developed strategies that help in communicating research findings to non-academic audiences. Furthermore, through presentations at different conferences, our research outreach mechanism has grown to a wider audience in addition to the FLR implementation countries.

Synergy research

The TREES project employs a multi-scale, cross-disciplinary approach to synthesize data from environmental, social, and economic analyses, providing a holistic understanding of FLR impacts across Africa with a key focus on East and West Africa. To achieve this goal, the overall objective is to mitigate the impacts of climate change in Africa through synthesis research that informs FLR policies and practices. This approach allows for a nuanced understanding of FLR practices and their impacts, which are adaptable across different regions. By combining data from various disciplines, including environmental science, social science, and economic analyses, the project provides a holistic understanding of FLR practices and their complex interplay. Therefore, similar research methods are applied in order to look into similar problems under different contexts. The multi-disciplinary research methods applied in different countries are contextualized to come up with research based tailored solutions to the context of the country.

Whilst PhDs focus on country-specific topics, the synergy project allows cross-country synthesis to contribute toward the upscaling and outscaling of FLR-related research outputs, experiences obtained and practice. Additionally, Master thesis research supports the overall project context by dealing with specific topics at a country level. The research conducted by the master's and PhD students are intertwined, and research outputs deepen if the results can be compared and recommendations can be drawn from the context of one country to the other. 

Research on FLR across different implementation countries is interrelated. Successful local practices identified through the project are advocated as models for adaptation and scaling across diverse contexts, enhancing contributions to the global FLR agenda.

This diverse geographic representation ensures that the project benefits from a wide range of perspectives and experiences relevant to different ecological and socio-economic contexts across Africa. The project generates actionable insights for climate action and land restoration efforts beyond case studies, allowing for conclusions and recommendations drawn across different contexts and scales (local to regional/African). Research results help to underpin FLR practices developed by F4F scientifically. 

International research stays

An annual international mobility program of 3 months per year was set up for all PhD students based in the countries of F4F implementation. The programme was designed in a way that all PhDs came to the host institution in Germany (ZALF) at the same time, in order to facilitate a structured PhD supervision system. Whilst in Germany, the stay consisted of multiple interlinked components, such as: desk-based research activities, integration in host institution’s meetings and events, joined workshops on project planning, methods trainings, reflections on PhD progress (chances and challenges), in-person status meetings with GIZ/F4F, as well as joined outreach activities including for example a symposia by GIZ and ZALF on restoration in the Global South in Bonn and a workshop on the concept of Accompanying research at TropentagConference2023 in Berlin. Students were also encourage to participate in further trainings and conferences depending on individual interests and needs. 

Setting up an international mobility program that hosted all PhD working in and on the various implementing countries at the same time allowed for in-person team work which strongly impacted on the growth of mutual trust, and high quality communication and collaboration, that was essential also for the project progress and success during the period of remote team work. In addition, the aligned research stays enhanced cross-country thematic exchange, fostered synthesis research and contributed toward enhanced North-South and South-South dialogue and capacity building overall. With three mobility stays in consecutive years, PhD students embarked on a joined journey with regular points of interaction and reflection on research topic and PhD related activities. Positive effects became increasingly visible over time relating to team trust and intensity of collaboration, PhD research related knowledge and skills and  cross-country and synthesis research rising.

Setting up a structured international mobility stay program not only allowed for the international research experience at a partner institute in Germany (ZALF), but also the direct interaction of the various team members. This way, much space was created to research, discuss and learn jointly. Joined project planning workshops, trainings on selected methods and approaches that were used by team members in different country packages, but also PhD planning and reflection workshops were organized during the time. Mobility stays also allowed direct interaction with GIZ/F4F Global team and other actor of science, policy and practice through joined symposia, workshops and attendance of international conferences.