In 2007, a 600 km solo sea kayak was carried out along the coast of Tamil Nadu (southeast coast of India) for creating awareness about the conservation of local marine ecosystems including dugongs, seagrasses, coral reefs, and mangroves. In the following years, about 40000 people including school students, university students, fisherfolks, and government officials have attended our marine conservation awareness events in the last 15 years through folk music, school level awareness education programs, competitions, seminars, training, field trips, and distribution of awareness materials. This continuous awareness at the local and sub-national level has built rapport with the stakeholders for the rescue and release of dugongs, and mapping and restoration of seagrass beds.