Crowd funding for financing a renewable energy system

The project was funded entirely through a crowd funding campaign running for 50 days on www.indiegogo.com. This fund raising campaign was initiated by Nature Seychelles in partnership with ClimateCaring.. Individuals were invited to donate £1 (1,25 USD) for each of the twelve hours the sun is out in the Seychelles Islands, finally totaling to a contribution of 15 USD each. There were a total of 95 individual backers. The largest donations of up to 12,500 USD came from a UK energy company and the US Embassy based in Mauritius. Other donations came from private sector companies via their corporate responsibility funds.

  • Leadership by Nature Seychelles’ top management
  • Support from all levels of the institution
  • Ability to raise an online crowdfunding campaign (know-how, technical capacities)
  • Know how for  marketing and lobbying to inform potential funders
  • Online crowdfunding campaigns do have the potential to generate money for financing of certain activities and equipment for conservation.   
  • The inclusion of the private sector as well as governmental agencies is important. Respective agents may contribute quite substantially in the crowdfunding process from design to funding to implementation.
  • Creating incentives for small donations like a personal postcard and the chance to win a trip to the island motivates potential small donors.
  • Nevertheless, attracting big donors (companies, bilateral donors and development agencies) to this sort of campaign, which is not commercial in nature and thus not providing returns (in the form of  products) to the small donors, is very important.
Private sector partnerships

Nature Seychelles was looking for funding for a new PV system on Cousin island. The institution was thinking about an innovative approach using crowd funding since traditional donors such as the UNDP/GEF had turned down the project.  ClimateCaring a new company specializing in off-grid systems expressed an interest in undertaking this and accepted to be paid from the proceeds of the crowd funding campaign if successful. Indiegogo was chosen as the crowd funding platform to work with because it was the only one at the time that allowed funds raised to be retained if the campaign target was not reached. Resulting from this partnership, marketing materials including videos were designed, small gifts secured and the online fund raising campaign was designed and initiated.

Existence of company – ClimateCaring - that had the knowledge and willingness to help design and set up the robust, off-grid PV installation and be paid after the crowd funding was successful.


Existence of several crowd funding platforms internationally to choose from
 

  • Right choice of crowd funding platform
  • Need for other partners to vouch for the campaign – in this case the CEO of Birdlife International and the Seychelles’ Minister of Environment
  • Media-savvy staff and volunteers
Building a strong base of actors (surfers, tourist operators, others) to engage in campaigns and actions

The protection of iconic surf breaks needs to have a strong advocay group/base to support a wide range of actions both at the national and local level to secure the protection of the break. These actions include: participating in campaigns, networking and identifying potential technical cooperation, identifying  key persons which can offer pro bono support, assisting in developing technical files describing the surf breaks and their characteristics, etc. 

1. Strong networking capacities. 

2. Confidence by the group in the actions and leadership of SPDA. 

3. Experience in leading campaigns. 

 

There is an important core group of actors and a base on which SPDA and the Do it for Your Wave Initiative can rely on to strengthen the surf breaks protection system.  SPDA has built this relation over time and a long process of engagement and interaction. 

Monitoring and being vigilant and active in implementation

Though ensuring the registration of a surf break is no easy task, it is critical to ensure thata once a surf break is recognized and registered, actions are taken to ensure that the promises and advantages of protection are delivered to all actors, and local fishing communities in particular. This building bloc implies, for example: regular capacity building and interaction with children and youngsters; cleaning of beaches campaigns; recognition of local champions and leaders; monitoring development initiatives (e.g. in infraestructure which may affect a surf break), regular mettings with local actors to explore ways in which the local environment an be improved, etc.    

1. Good relations with local communities and all involved actors. 

2. Available resources to undertake montoring and vigilance activities and actions. 

3. Permanent travel and visits by Do it for Your Wave to each registered surk break. 

4. Good communications and networking activities.  

This particular building bloc is key in the step by step process suggested. Actual formal protection is almost a FIRST step in a more long term effort to ensure integrity of surf breaks and their surroundings. Resources need to undertake a close monitoring of what is happening oin each site, regularly. Things may change rapidly, including if agreements have been set to ensure for example, that no infraestructure affects these sites (negatively). This has proved to be  a key challenge as expectations by all actors are often high. Protecting the surf break should enable a tangible benefit to all. This needs to be documented carefully and disseminated to ensure all actors are aware about the positive change taking place. 

Participatory awareness raising and analysis

Legitimizing the formal recognition and protection of a surf break is key to ensuring sustainability and maintainance of the site over the long term. Meetings to explain the advantages of protecting the surf break and its multiplicatory effect, enables direct actors at the local level in particular to commit to the idea and be the direct agents of change and local protection. Likewise, involving local authorities facilitates broad consensus towards a common goal shared by all participants. This is achieved through local workshops and incidence activities.   

1. Good alliances and reliable partnerships with key actors. 

2. Good communication skills. 

3. Detailed understanding of advantages and potential challenges to be met by actors.  

1. It is not always easy to find a common goal among all actors or stakeholders with an interest in the surf breaks and their surrounding areas of influence. 

2. Though the surf break is per se the central object of protection, it is important to highlight and ensure people understand that the overall effort goes beyond the surf break.  We are trying to protect interests related to small scale fisheries; tourism; marine environments; and sustainable development opportunities. 

3. Organizing local meetings with key actors is not always easy given their daily working agendas. To overcome this, it is key to adapt to these dynamic agendas and respond accodingly. 

Participation of women and girls

Women in Vanuatu play a critical role in the use and management of marine and terrestrial biodiversity, deciding what resources are harvested and in what quantities for sale in markets. By empowering women through participation in conservation committees, the NPMLPA network has been able to effect change at the individual and household level.

The coral gardening project is especially relevant for island women and girls. Many of them learned how to guide visitors to snorkel and collect fragments of coral for the climate reef garden. Women are typically those who collect the living coral fragments that have broken off the reef and are perfect for planting. Each piece of coral is extremely delicate and must be handled with care. Monitoring indicates that coral fragments collected by women have a 75% survival rate while those handled by men have only a 55% success rate. Since the inception of the program, GIZ has worked to encourage women to take the role of resource champions in each of the Nguna-Pele committees, offering special gender-focused trainings and capacity development workshops. The obvious benefit to women is that they can earn previously unavailable income from guiding for and helping guests plant coral fragments.

  • Recognized role of women in the Nguna-Pele MLPA network
  • Special training and gender-sensitive coral mariculture capacity building exercises
  • Monitoring and Evaluation of the program that is age and gender disaggregated

The marine environment is not typically the domain of women and girls in Vanuatu. This program has, for the first time, given a very clear and specific role for women to directly engage with coral. For many it was the first time they had been empowered to don mask and fins to do “work” underwater.  The lesson was that women took a very different view of the reef than their male counterparts. Rather than a habitat for fish, as seen through a male fishermen’s eye, the reef became a “nursery” for growing living coral.

Climate Resilient Coral Gardening

Coral gardening, also known as mariculture, is undertaken by collecting small pieces of broken coral in shallow waters and re-attaching them to so-called spiderweb cages (portable metal frames).

The coral fragments are eventually transplanted to large coral frames in places where the reef has been destroyed by cyclones, crown of thorns starfish or other climate change-linked hazards. The coral beds are placed in around 6 meters of water, enough to keep them safe from cyclone swells, where they can grow into full size coral colonies.

The project uses coral varieties that are particularly resilient to the climate change impacts of bleaching and ocean acidification. The artificial reefs create new habitat for fish, and provide coastline protection from waves. 

  • Implementation in the context of the participatory management of the NPMLPA, characterized by extraordinary community stewardship and engagement.
  • Awareness raising for community members on the current threats to coral reefs and the importance of corals for climate change adaptation, coastal protection, biodiversity but also for local people’s livelihoods and socio-economic development.
  • Capacity building measures for participating community members, including respective training material
  • Different varieties of coral show differing levels of planting success. It has been important to trial multiple coral varieties and identify those that are most resilient to temperature and acidification as well as those that grow best in our planting conditions.
  • Women are some of the most effective coral gardeners. When they wade on the reef they are able to delicately and successfully find living coral fragments that have broken naturally due to wave damage. 
  • Coral must be firmly attached to the planting bed with cable ties or tie wire; if the coral does not have firm contact to the bed, it cannot continue to grow.
  • Youth and children have learned, through coral planting, that corals are living organisms. Using this activity as an educational tool outside the classroom has improved understanding of the underwater ecosystem, now considered as important as the terrestrial and garden ecosystems.
Eco-tourism Partnerships

Since 2013, CCCPIR has partnered with local tour operators and bungalow owners to upscale and promote the coral gardening activity. In exchange for a financial sponsorship to the community, incoming international visitors have the opportunity to proactively contribute to adaptation during their stay. Tourists are briefed on the program, learn about climate change and its impacts on coral reefs and then snorkel together with island reef champions to collect the climate resistant coral fragment and attach them on the underwater gardening beds. Specially built coral beds were strategically placed near popular tourism snorkeling areas. The coral beds are in around 6 meters of water, enough to keep them safe from cyclone swells, but shallow enough for tourists to interact with and enjoy. Visitors can come for the day to the island, or, like some school groups from overseas, stay for many weeks planting hundreds of coral fragments.

The visitor adopts each fragment planted, and the money raised goes towards community climate change adaptation activities. The coral becomes part of the “family” and repeat visitors can follow the growth and success of their planted coral colony.

  • Strong partnership of NPMLPA network with other stakeholders: such as tour operators, Department of Tourism, international donors, has also been an important factor in aiding sustainability.
  • Available tourism infrastructure
  • Training and briefing with guests by locals so that they personally feel the value of contributing their time and resources
  • Providing a “coral adoption” sponsorship for visitors to formally engage with the program
  • It was found that many international visitors feel responsible for climate impacts occurring in the Pacific and are open and willing to participate in adaptation provided these opportunities are available and marketed in a visitor-friendly way by local communities.
  • Some tourists cannot swim to the reef beds, and so a shore-based option has been developed whereby fragments are attached by guests to “mini-beds” inn shallow water and then deployed by divers.
Strengthening community organization and institutions

A pasture and water management plan was developed to promote integrated management of pastures, water and livestock resources throughout the communal territory of Miraflores. The goal was to strengthen community organization so that water could be distributed more effectively and grazing areas could benefit from improved rotation. The process to develop the management plan was facilitated by The Mountain Institute using a methodology to strengthen capacities, stimulating collective and social practices within the community. The plan is defined as a set of ideas that emerge from a given population, based on their own perspectives. This is achieved by means of an in-depth process of analysis. The management plan can also serve as a tool for local management in the medium term.

 

According to the keen interest of this community, analysis and planning have focused on grasslands and water. The plan also encouraged the community to establish a committee to maintain and operate the renovated water infrastructure so that the water continues to flow and grasslands continue to be irrigated.

  • Local population’s interest and commitment
  • Participation of the Nor Yauyos Cochas Landscape Reserve (NYCLR) team 
  • Commitment and support from the communal and municipal authorities
  • Aligned interests between the project and NYCLR, the national authority for protected areas (SERNANP), the community of Miraflores and the municipality
  • Participation of local and external experts and useful, positive interactions between them and community members
  • Participatory approach, participatory action-research methodology, and effective communication
  • Given the community’s initial lack of confidence in external institutions, the consistent presence of The Mountain Institute field staff and their involvement in the day-to-day life of the community was very important. Communication activities helped to raise levels of trust and participation, as well as local ownership.
  • It is essential that the field team be trained in applying the participatory approach, using participatory tools and facilitating collective learning.
  • To develop the community’s capacity to handle management plans, it is important to strengthen their links with local and/or regional governments that can foster the community’s initiative and will likely be involved in the plan’s implementation.
  • It is important to dedicate even more time to the participatory design and implementation of the pasture and water management plan.
  • It's helpful to promote consolidating governance arrangements.
Commission for the management and protection of sea turtles.

1.By consensus of the interested parties, INCOPESCA, ADIO, UCR, and SINAC created a commission of co-management and created a legal framework established with executive decree DAJ-020-2005, in order to work together and this group of Co-management launches a management plan for the conservation and sustainable use of turtles (Lepidochelys olivacea) nesting on Ostional beach.

The SINAC and INCOPESCA authorization and supervision of the Ostional Development Association (ADIO) to use eggs as a means of subsistence (consumption and sale). The community benefits from consumption of the egg as food and also to receive the economic resources that are distributed between people and social welfare, while contributing to the conservation of the turtle, through the cleaning of the beach and the care Of turtle hatchlings.

 

Leaning from the results of the first phase (2006-2011) progress was made in fulfilling population recovery objectives. The analysis of research advances made in the last five years and the sessions valuation that each of the actors did on experiences informed the 2013 – 2016 5-year plan; so did negotiations and agreements between the parties.

Representatives of the ADIO, UCR, INCOPESCA and SINAC developed jointly and by consensus four products that were the basis for the development of the new five-year management proposal:

  • A basic characterization of the roles of the actors and the main elements of their experience, which identified the keys to a successful plan for future use.
  • An interpretation framework as reference to outline the guidelines of the use plan for the next five years;
  • the principles governing the plan
  • general and specific rules and objectives.